06 · Adjacent markets

Other regulated digital categories

If the rules decide whether you can talk about the product in a channel at all, that is our work. We take a project after the legal and platform frame is clear.

Discuss a project in this industry

Categories such as iGaming (where it is legal), crypto and digital assets, pharma-adjacent products and other markets with hard moderation.

Context

What the client is usually up against

01

Different rules by EU country and by platform

02

Moderation policies change often

03

A public promise that is wrong is expensive

How we work

01

Lock the country and channel frame before the media plan

02

Pilot working combinations, then scale

03

Write the rules down for the client’s team

Services

What we usually assemble

Risks

And how we close them

Risk

A launch that ignores local rules

How we close it

A pre-audit of niche and channels, then a staged pilot

Risk

Internal copy edits break the agreed frame

How we close it

Checklists and short rules for the client’s editors

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Contact

We’ll read your market the same way

Tell us the industry, the goal and the constraints. We’ll reply with a way of working and a budget range.

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